Innovative companies increasingly want to collaborate across time, space and organizational structure restrictions. Web 2.0 technologies hold great promise, but in practice often come up short. They often fail because people are not motivated to use them, when they require “unnatural” behaviors that are counter to the organizational culture, and when it is not clear from the onset what kinds of information and knowledge want to be shared.
This session will focus on how to maximize the value of technology and build optimal solutions, by systematically understanding human behavior, motivations, and organizational cultures by employing a design thinking approach.
Vint Cerf – Google
Vice President and Chief Internet Evangelist for Google.
Vint is often referred to as “the father of the internet”. His contributions have been recognized repeatedly, with honorary degrees and awards that include the National Medal of Technology, the Turing Award, and the Presidential Medal of Freedom.
Vint’s discussion will include Google’s strategy for global collaboration upon their release of the groundbreaking “Wave” toolset.
Doug Solomon – IDEO
Lead technology strategist at IDEO (a global design consultancy) and formerly Senior Vice President of Corporate Development and Chief Strategy Officer at Apple and Palm.
WHEN: September 24, 2009 from 4 PM - 7:30 PM
WHERE: Center for Innovative Technologies (CIT)
2214 Rock Hill Road, Auditorium
Herndon, Virginia 20170-4228
Center for Innovative Technology (CIT)